Seasoned real estate professionals know that beyond simply getting the greatest number of enquiries about your property, your objective is to get the best price possible. And to do that, you need to create real competition so you can attract the greatest number of interested buyers to your Inner West open home.

But how do you make an open house stand out?

Nobody knows the answer to this better than we do at Belle Property Balmain. We’ll use our experience to help us get more foot traffic through your door.

1. Enhanced kerb appeal

Sprucing up your home exterior is one very effective way of getting more people to your open home. A well-tended garden and manicured yard say much about the care you put into your property. So, fix those broken picket fences and get your façade repainted. Add some flowering plants, clean your letterbox and make your home exterior a truly inviting, attractive part of your property.

We’ll remind you to declutter and clean up to make it easier for us to make your home a pleasant, neutral space that prospective buyers can imagine themselves living in.

We’ll also add a few styling touches to fill awkward spaces and highlight the best features of your home. We might do this by adding some fresh flowers, neutral soft furnishings and framed art to emphasise the cosiness of your property.

2. Custom marketing campaign

When it comes to property sales, a one-size-fits-all marketing approach no longer cuts it. Therefore, it’s crucial to implement a campaign that’s tailored to your property.

We’ll include a floor plan and come up with unique copy to describe your home in detail so we can publish it on our website, social media, online listings and so on.

We’ll also ask a professional photographer to take photos that’ll highlight what makes your property special or stand out. Of course, we’ll be using the same high-quality photos in all marketing material. Adopting this tailored approach is one of the best ways to drive traffic to your open home because it’s designed to show there’s really no other property like yours.

3. Buyers’ agents and enquiries from people who fit your buyer profile

We’ll tap into our own networks to drive quality traffic to your open home. This includes inviting buyers’ agents and clients in our database who’ve expressed an interest in your type of property. We’ll also let the neighbours know, especially since many people sell and buy within our area.

So, aside from the buzz we’ll be generating online, we’ll also do the same offline. This way, we can maximise the time devoted to conducting your open home.

4. Optimum viewing days for your open home

Depending on your buyer profile, we’ll work together on choosing the best time to hold your open home. In general, however, Saturday is considered to be a prime day for an open home, then any day of the week that works for you. You can choose a time that suits your schedule. We all need Sunday as a day of rest and family. We do our best to show the home at least two different times of the day to give potential buyers the best opportunity to visit.

During your open home, we encourage you to go elsewhere and relax, and let us do what we do best.

5. Innovative technology

Our brilliant technology allows buyers to digitally furnish, renovate or just tour your home from the comfort of their home or office.

You might have seen similar technology on some other websites; this is the supercharged version, with 3D plans, panorama virtual reality, virtual styling and more.

It gets potential buyers excited before they even visit your property and also means they can revisit it at any time.

Can we help with your Inner West open home?

Please get in touch with Belle Property.

Looking for help selling your home or renting your investment property? Our team at Belle Property Balmain support homeowners across Balmain, Balmain East, Birchgrove, Rozelle and Lilyfield. Feel free to get in touch for a no-obligation discussion or property appraisal.

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